Game localization with Google Translate: good or bad?

Why game developers should think twice before using Google Translate?

If you’re involved in game development, you might be tempted to use Google Translate for localizing your games. Although Google Translate offers some advantages, such as being free and available 24/7, there are several reasons why using it may not be a good idea:

• Google Translate provides literal translations, losing the intended meaning or context
• Important cultural and emotional nuances are mostly lost
• Translated texts often contain significant grammatical errors
• Inanimate machine translation can spoil the impression of the game and lead to negative user feedback and lower ratings

To ensure your game’s localization is handled with the highest level of accuracy and cultural relevance, consider partnering with professional native translators.

While machine translation can be a useful tool, it often requires human oversight to achieve the best results. At InText, we combine machine efficiency with human expertise. We train our machine translation engines and have expert linguists review the results, ensuring your game is both accurately and culturally translated.

Let’s start your localization mission here!